The number of ecommerce retailers that are embracing same-day deliveries is steadily rising. This is because it creates a convenient and timely experience for their customers, helps increase their sales and productivity and raises the barriers of entry for new, competing ecommerce retailers. Same-day delivery, if implemented effectively, can bring many benefits to your business. It increases your productivity as every item ordered for same-day delivery needs to be packaged, shipped and...
Delivery on the same day – a game changing plan, this Christmas
November 24, 2014
Tips to back you up with, when building an e-commerce marketing budget
November 11, 2014
When you start your own business, you naturally want to use all available options to increase your reach, your sales, and your clientele. You will look at advertising and e-commerce marketing. If you decide to go with e-commerce marketing, which makes sense in today’s technologically savvy market world, there are some things to bear in mind when planning your budget. To ensure you get the best return for your investment, look at the following factors, among others.Understand your...
How to Decrease Cart Abandonment and Increase Sales
November 05, 2013
It’s the $18 billion dollar question. What can I do to prevent cart abandonment? According to the Baymard Institute, on average 67.75% of all online shopping carts are abandoned and this blog post is going to tell you why and how you can prevent cart abandonment. Shipping costs are the leading reason customers abandon cart Research by MarketingCharts tells us what customers think about shipping, they don’t like having to pay for it. For 76% of customers, free shipping influences...
How to Increase Your Website Conversion Rate
October 29, 2013
So your website is search engine optimized, your search rankings are up there and you’re scratching your head wondering where your sales are at. Just because consumers visit your website, doesn’t mean they will spend. In this blog post we look at how you can help your customers push their cart to your checkout. Make your value proposition clear It should be clear to visitors of your website what you do and the benefit it has to them. Evernote is a great example. The value...
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